Latest Blog Posts

Derik Parkinson Nov 09 2017

As a school owner or marketing director, you know you’re competing with rival schools for the attention of potential students. It’s the daily reality of business. It’s likely you’ve already got a strategy in place to combat this competition. But are you prepared to compete with the likes of Amazon, Target, Sephora and other major…

Justin Trombetti Nov 01 2017

There’s a cold, hard truth that I want to get out of the way immediately: you aren’t converting enough leads. Usually when I say this, I get a response like: “Our enrollment rates are fine compared to the rest of the industry, though!” “Our admissions team is simply the best, they’re doing everything right!” “Month…

Justin Trombetti Oct 19 2017

Some marketers around the world woke up this morning to a big surprise: many of their AdWords campaigns came grinding to a halt. It’s no secret that Google has been promoting the use of secure sites (or sites that have SSL certificates) as a standard practice for years, but it seems as though they’re finally…

Becky Banks Sep 27 2017

Approximately 70% of a customer’s mind is already made up before they ever make their first call to a business they are researching. Reviews and how you respond to those reviews play a huge role on that 70%. Around 90% of people read reviews before deciding on which business to go to. Customers read reviews…

Amy Kunz Aug 18 2017

Our Oozle of the month for August is Becky Rebecca!  She was chosen for being such a rock star employee.  She really takes her job seriously and writes some killer content!  She came to Oozle fresh out of college and has put her heart and soul into her work.  She has definitely found her groove…

Amy Kunz Jul 28 2017

Our July Employee of the Month is Chris Duran.  Chris was chosen this month because of his great work ethic and positive attitude.  He is a real team player, and consistently helps others with their tasks and responsibilities.  Chris is a developer and is working hard to learn the Oozle way of doing things.  Chris…