Category Archive: Conversion Rate Optimization

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Avatar Josh Scheer Jan 14 2019

5 Things To Know Before Starting PPC For Your Business

Conversion Rate Optimization | Customers | Google | Internet marketing | Leads | PPC

So, you’re thinking about getting into paid search? PPC, Google Ads, AdWords, search ads, intent-based marketing, whatever you want to call it. There are a lot of names for it; and then there are all the other acronyms that come along with a paid search investment: CTR, CPL, CPC, Search IS. It can be intimidating,…

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Shae Henrie Shae Henrie Dec 10 2018

5 Reasons Why Every Business Should Invest in Website Copy

Content | Conversion Rate Optimization | Internet marketing | Web Design and Development

Are you about to invest in a new website? Good for you! A bad website can be the root of a variety of marketing problems like low conversions and poor branding. Your website is your salesperson who works around the clock, all year ‘round to help people find your business and become paying customers. (Which…

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Cassie Costner Cassie Costner Jun 09 2017

6 Things You Should Be Doing with Your Website for a Higher Conversion Rate

Conversion Rate Optimization | Web Design and Development

All the traffic in the world isn’t going to mean very much if your website isn’t structured in a way that will convert your audience. Are you doing these 6 things to increase conversions on your site?

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Making the Case for Data Collection in Social Marketing - January Employee of the Month – Izabella Tovar - Graphic Design Trends For 2019 - Oozle Media's Project with Vision Cambodia - 5 Things To Know Before Starting PPC For Your Business - 7 Logo Design Trends That’ll Define 2019 - 2018: The (Internet) Year In Review - 5 Reasons Why Every Business Should Invest in Website Copy - It's 2019. Is Blogging Still a Thing? - September Employee of the Month – Tucker Ferwerda - October Employee of the Month - Shaylee Hansen - May Oozler of the Month - Dallas Yates - 6 Things You Should Be Doing with Your Website for a Higher Conversion Rate - June Oozler of the Month - Josh Hardy - Facebook Bidding - Stop splitting your ad budgets! - July Oozler of the Month – Chris Duran - August Oozler of the Month - Becky Banks - Embracing the Negative: Finding the Positive in Negative Reviews - Stop Wasting Leads, Start Engaging Them With Email Marketing - Enforcement of Google's SSL Policy, The Risk for Your Ads, and the Fix - The Holiday Competitor - 25 Gifts Under $25 for the Marketing Geek in Your Life - November Oozler of the Month - Josh Scheer - Facebook Hints at Major Changes Coming for Businesses - December Oozler of the Month - Hannah Stout - Social Media Marketing: Creating Social Connections Beyond the “Book” - The Dos and Don'ts of Wordpress Security - I Lived Life Like a Beauty Blogger for a Week - January Oozler of the Month - Rebecca Blaisdell - 15 Graphic Design Trends For 2018 - The Top 5 Reasons to Use Wordpress vs Site Builders - Curate Content Clusters to Capture Clients & Customers - Securageddon - Surviving the SSL Apocalypse - Oozle Media’s Partnership With Google - February Employee of the Month – Michael Risk - How the Cambridge Analytica Data Leak Affects Your Facebook Data - Why You Should Use an Agency for Your Marketing - Celebrate Small Business Week with Oozle Media! - 5 Types of Blog Posts That Provide Value to Your Audience - How to Create Beautiful Instagram Stories - April Employee of the Month - Julianne Smith - 6 Reasons Why All Content Writers Should Know SEO - 3 Benefits of an Instagram Business Account - 6 Ways to Use Your Marketing Budget Effectively for Your Business - May Employee of the Month - Chris Vaughan - Event Recap: Salt Lake City Digital Marketing Conference - July Employee Of The Month - Izabella Tovar - August Employee Of The Month - Jennifer Perry - The 7 Bad Internet Marketers You’ll Meet In Hell - June Employee Of The Month - Ellie Tippetts - Basic Elements Of Graphic Design - Get Ready for Gutenberg: November’s Big Update! - How to Target Your Audience With Blogs - Using Creative Masking and Typography to Spice Up Your Designs - Revenge of the Fifth: The Force is Strong with 'May the Fourth' Marketing - May The Fourth Be With You - April Oozler of the Month - Tiffany Smith - 3 Google+ Strategies Beauty Schools are Missing! - 10 Tips for Great Blog Writing - The Bottom Line: Examining Cost Per Lead vs. Gross Margin Contribution - The One Thing Every Beauty School Should be Doing on Snapchat Right Now - March Oozler of the Month - Parker Dickens - Consciously Uncoupling: Keeping Ownership of Your Website Assets - Snapchat for Business: Investment or Fad? - February Oozler of the Month - Stop Writing to Rank: Leveraging an Effective Content Strategy - Google Reviews Disappearing from Knowledge Panel: Glitch or Update? - The Evolution of Skin Care Infographic - Are You and Your Marketing Company a Perfect Match? - Relationship Troubles: Not Content With Your Content? - How To Lose Your Marketing Company in 10 Days - Oozle Rated a Top SEO Firm in Salt Lake City by Clutch - 2016 Year in Search - 12 Days of Oozle Christmas - 8 Key Areas For Beauty Retouching Using Adobe Photoshop - Content VS Copy: What You Need to Know - 4 Steps to Help Your Business Grow on YouTube - Why Good Development Costs More Up Front But Saves You Money In the Long Run - Oozle Update: Google Announces Testing of a Mobile First Index - Schema and YOU - Google AMP Pages VS Facebook Instant Articles - Oozle Update - Teach-Out vs Transfer: Everything Students Need to Know About Program Interruptions - What You Need to Know About Regency Institute Closing [Regular Updates] - Content is King in Context - Google Possum Local SEO Ranking Update - Optimal Marketing for Seasonality Trends in the Beauty Industry - Stop Wasting Money on Facebook - The Holiest of Wars: BYU vs. Utah - Oozle Employee of the Month - Top 25 Changes Caused by the Internet in 25 Years - How to Choose a Hosting Plan - What Is Google's RankBrain, and Why Should I Care? - Facebook's Latest Makeover - Instagram Is Instigating Change, Again - Rule 40: AKA, Just Keep Your Mouth Closed - Utah Businesses Killing It at PokemonGo Marketing - Pokemon Go for Businesses - Videos on Social Media - What You Need to Know! - Oozle Media Partners with Google's GYBO program in Provo, UT - GOOD vs. GREAT Social Media for Beauty Professionals - Facebook & Instagram Ad Guidelines - How to Keep Everyone in a Website Project Accountable - Why Should You Own Your Website? - Why is Having a Website You Can Edit Important? - 11 Questions You Should Be Asking Your Web Development Company - What Makes Oozle Media Different: The Website Process - 4 Ways to Hook Up at AACS! - Your Website is Losing You Money - 22 Enrollments in 10 Months from Facebook Alone for One School - Common Content Mistakes That Harm SEO - 4 Reasons to Add YouTube Marketing to Your Online Strategy - How Does Google Judge Content Quality? - INFOGRAPHIC: A Guide To Creating Your Own Social Media Graphics - A Common Sense Guide On What Your Company Should Blog About - Why Reviews Matter More Than You Think - Does this content make me look sexy? - A guide to attracting Google with original content and cake - Why You Need to Have a Mobile Site - Advantages of Grid Systems in web design - How to Perform a Basic Site Audit - Oozle Update: Amazon Services - How to Write Successful Content in a Clickbait World - The 3 Pies of Content Marketing: Do You Have the Perfect Recipe? - Your SLC Internet Backed Up? Good News, Google Fiber is Coming. - Google wants you to update your site before April 21st. - Using Data to Create Smarter Content - 5 Tips for Successful Content Marketing - Why Instagram Can Grow Your Business - Content Tips for Businesses - How To Start a Pinterest Account For Your Business - A Marketing Paradox: 3 Ways Negative Reviews Can Help Your Business - Instagram 101 - 5 New and Trending Must-Have Apps - Utah Business Magazine Puts On Social Media Bootcamp - Companies Giving Back to Community - Superior Water and Air Forms Alliance with National and Local Bloggers - U of U Career Fair Fun - The Benefits of Internships Part 2- Businesses - The Benefits of Internships (Part 1) - For Students - Oozle Media is one of UVEF's Top 25 Under 5 - How Happiness and Employee Engagement Affect Your Business - Join our team!! We have an opening!! - Marketing Strategies for Beginners - A Simple way to become a Successful Person - Making your Business Apart of the Pinterest Phenomenon - Case Study: How to Boost Call Volume 75% in 6 Months with Google Reviews - Yes, Facebook Just Went Public--Bu​t There's Other Big Changes, Too! - Are You a Facebook Power User? - 7 Tips for Making Your Newsletter Design Mobile-Friendly - 3 Reasons Why the App Center Matters for Branding - Oozle Enlightens The Great SLC Business Expo - Accentuating the Positive at Work - The Changing Face of Advertising - Smartphones & the Mobile Revolution: Are You Keeping Up? - 25 Things You Might See at Oozle Media on Any Given Day - Foursquare: Influencing Customer Behavior in the Real World - Facebook Saves Lives - Oozle Rocks DECA 2012 - How to Market to Women Online - ASK THE EXPERT: Will I Make More Money by Outsourcing Social Media? - Oozle Media President to Speak at the 2012 Great Salt Lake Business Expo - How to Get Ahead on Facebook - Congratulations to the 2012 Best of State Medal Winners! - SEO in a Nutshell - Utah’s Most Admired Business? CAST YOUR VOTE & WIN TODAY! - Social Media Apps: What They Do and Why They Matter - Inspiring Technologies Rewarded by Utah Innovation Awards - Fun and Games at the 2012 Oozle Kick-Off Event - Utah’s Own, Best of State Awards 2012 - An Unfortunate Problem Facing Today’s Online Content - The Importance of Good Graphics - Oozle Media gets involved in Utah community at 2012 Skills USA Contest - 5 Tips for Getting the Most Out of Pay Per Click - Lunch with Oozle Media: An Educational Experience for All - Squeeze Pages Are Like Cakes – Awesome if You Know How to Make Them, A Big Mess if You Don’t - Proposed POP attribute in HTML5 - How to Optimize the Content in your Press Releases - Facebook's Timeline and Small Businesses - Work Smarter, Not Harder: Add a Little Fun to the Workplace - Oozle Media Supports Local Businesses and Local Teams! - CONTEST DETAILS: Wanna Be Utah’s Most Admired Business? - Why You Should Already Have a Google + Business Page - Pinterest and Your Business 101 - NOW HIRING: Software Developer - NOW HIRING: Quality Assurance Tester Position - You're Invited: Time Out w/ Oozle Media & Sandy Chamber March 27th - NEWLY LAUNCHED: Oozle Media’s Refer-a-Friend App - CALLING ALL STUDENTS: Super Interns Wanted! - Oozle Media Presents at the 2012 Utah Association for Career and Technical Education Conference - Oozle Media Gears Up to Race Dirty in Ozone’s 2012 Dirty Dash Corporate Cup - Utah Business Declares Oozle Media President One of Utah’s Fittest Execs - Oozle Media Ranked 3X's in Utah Business' 2011 Book of Lists - Oozle Media Gives to the Homeless - BREAKING NEWS: Oozle Media CEO Named one of Utah Business Magazine’s 2012 Forty Under 40. - 15 Ways to Get More Likes for Your Facebook Page - How to Choose the Right Internet Marketing Agency - Oozle Media: Curing Infected Websites One internet marketing Bullet at a Time - Speeding Up Magento - Merging Asset Files - Oozle’s CEO and President Go Head to Head for the Ultimate Title - Oozle's 1st Team Building Activity: Saran Wrap, Tents, & Blindfolds Oh My! - BREAKING NEWS: Oozle Media Named a 2011 Utah Business Emerging Eight Company - Shark Week Gnawing on the Leg of Internet Marketing - How to Dramatically Increase Leads with Paid Search: An Oozle Media Case Study - Oozle Media Learning Lessons From Napoleon Dynamite - The Foosball Battle of Internet Marketing - 4 Tips In Bringing the Humor to Your Social Media Strategy - 'Facebook for Business' Debuts? What Does It Mean?! - Oozle Employee of the Month - 5 Steps to Build an Effective Call to Action - Reasons Your Blog Is Failing - 3 Ways to Prepare for the Social Search Storm - Ransom of a Facebook Fan - 4 Reasons You Need Google+ - 4 Tips to Breathe New Life into your Business’s Social Media Campaign - 5 Surgical Tips for Your Web Redesign - 6 Signs of Bad SEO Service - How to build the Perfect Landing Page in 6 easy steps - Are You feelin’ lucky? 5 reasons why You still need to hire an internet marketing expert - 7 really, really important internet marketing tips - Marketing Guru,Scott Chynoweth Linford, Speaks at Salt Lake Chamber Today - SEOmoz is headed to Salt lake city June 29th - Want to Learn How to make facebook profitable? - NEWS FLASH: Oozle Media Stars Make their 1st Red Carpet Debut at the Utah Entertainment and Choice Awards - How to "Score" (better than you did in high school) with Paid Search (PPC): An Oozle Media Case Study - How to Get 78,000+ “Likes” in 6 Months: An Oozle Media Case Study - Is Your Company Facebook Page Destined for Loserville? 5 Ways to Get “Liked” - 5 Ways to Drive Traffic to Your Website through LinkedIn - Are You a Social (Media) Outcast Just Trying to Fit In? - Are You Guilty of Fist Bumping Your Clients when They're Trying to Shake Hands? - Oozle Media Sponsors Utah’s 2011 Entertainment and Choice Awards - Happy and Sad "DAVE" Day!!!!!!! - Is EdgeRank Holding Back Your Company Facebook Page? - Magento and Oozle Media: Fighting E-Commerce Crime one Website at a Time - Every Business Needs a PR Strategy Like Albert Brennanman Needs A "Hitch" - How to Know When a Sales Person is Lying - How the “Marriage” of Search and Social Media is Changing the Future of SEO - If Your Brand Needs a Boost then it's Time to Grow a Mustache - A Lesson in Why Social Media Monitoring is Essential to Branding & How to do it Successfully - Show Me the Money: How to Measure the Monetary Value of the Facebook Like Tool - How to Make a Mobile Friendly Website & Why You Need One - How to Create a Successful Facebook Contest for Your Business in 5 Easy Steps - 4 Tips on How to Build Extraordinary Client Relationships & Outshine Your Competition - How to Take Groupon’s Popular Advertising Approach & Make it Work for Your Business - Just a Bunch of Pranksters at Heart... - 15 Ways to Generate Fans & Get ‘Em Excited about Your Business through Social Media - Oozle Media Sponsors Utah's 2011 Skills USA Web Development Contest - Just Another Day at the Office... - Why Paid Search is like a Fast and Furious Game of Foosball (and How to Score in Both) - Top 25 Business Blogging Tips Straight from the Expert’s Mouth - How to “WIN” Internet Popularity like Charlie Sheen without Going to Jail - United Yellow Pages out of Business - Dentist Website – How to Optimize in Google and Other Search Engines - New PPC Tool being tested from Google: Lead Capture Forms with Contact Form Extensions - Phone Call Tracking – Can Small to Medium Sized Businesses Afford It? - Blogging Can Make a Big Difference For Small Business Websites - Discounted or Wholesale Google Clicks – True or False? - Does Pay-Per-Click (PPC) Advertising Work for Service Based Companies? - Do Small Businesses Need A Website?