Tag Archive: social media

***Disclaimer: Oozle tries to remain politically neutral as an organization. We use political examples in this piece because they inform the conversation we want to have about data security and marketing, not to promote or malign any specific political strategy*** Is the data Facebook collects secure? You might not think so after 87 MILLION Facebook…

As a school owner or marketing director, you know you’re competing with rival schools for the attention of potential students. It’s the daily reality of business. It’s likely you’ve already got a strategy in place to combat this competition. But are you prepared to compete with the likes of Amazon, Target, Sephora and other major…

Social ads is a product that comes with a lot of options & opportunities to promote your school. This is a great tool to get creative in your approach, carefully test results, and continue to try new things. The danger lies in the budget for all of these efforts. Testing too many campaigns, features, or…

Facebook’s bidding system can be complex. This graphic below is an advanced visual to help you understand what goes into the process. A solid understanding of this process can help you bid correctly on your campaigns and get the most out of social media advertising.  

Does your business have a video on YouTube? Video not only helps potential customers but it also ranks higher on Google than most blog articles. So having a video of your business is key in finding future clients. Here are 4 steps to help your video get views! Step 1: Keyword Research The first step is…

Social media has been a game changer for beauty professionals trying to grow their book of business! Having said that, there is a lot of social noise out there, and if you can learn the difference between a GOOD social media strategy, and a GREAT one, you will stand out, and most certainly gain more clients!