The Changing Face of Advertising

The world of business advertising is changing. Are you changing with it? Studies indicate that the more traditional forms of advertising—TV commercials, telemarketing, mass mailings—are becoming less effective. Meanwhile, other forms of marketing—specifically those that provide useful information to the customers—are the most effective at creating customer interest in a product or service. The Wild [...]

Continue Reading...

Foursquare: Influencing Customer Behavior in the Real World

What is Foursquare? Foursquare is a location-based web app that allows people to easily find cool locations, meet up with friends, and compete to win prizes. Foursquare is just one of many new applications that are specifically oriented toward helping people navigate the physical and cultural space in their own neighborhoods. Foursquare integrates tightly with [...]

Continue Reading...

Facebook Saves Lives

You probably know by now that Facebook is one of the most popular internet sites ever (now with over 800 million active users!), and that it provides a great place to network and connect with others. You may also know that Facebook provides lots of great opportunities to market your company with Utah social media [...]

Continue Reading...

Oozle Rocks DECA 2012

On April 23rd, Oozle Media supported The DECA International Career Development Conference which took place at the Salt Lake City Convention Center. Fourteen thousand high school students, advisors, businesspersons and alumni gathered to compete in various events. Acting as a judge, Oozle CEO Scott Linford lent his expertise to the entrepreneurship challenge. The conference included [...]

Continue Reading...

How to Get Ahead on Facebook

2012 has been a good year for Facebook. In addition to the announcement that their first public sale of stock will be some time in the very near future, the social media supersite—now with over 800 million users—has introduced a great new feature that directly affects how companies market themselves online. Facebook has always been [...]

Continue Reading...